If there's one place I couldn't be grateful enough to visit last year's Madrid Openhouse event was Fernando Higueras' house-studio in the peaceful and picturesque district of Chamartín. Although it was very crowded for the event as it is quite rare for it to be open to public access, I really enjoyed the visit and I literally freaked-out when I experienced the true height of this underground house which is known as the "Hell-scraper" or "The Cave". Funny, isn't it?

So, when I found out Madrid-based luxury brand LOEWE did publish a new online campaign featuring Fernando Higueras architectural jewel as a background for one of their shoots, I knew I had to share it with you as part of the "Architecture and fashion" series here in Something Fashion.

Since Jonathan Anderson's arrival to Loewe's creative direction, the luxury brand has been involved in a cultural expedition to put the vanguardist Spanish patrimony into value. He accomplishes it with subtle interventions and photography campaigns taking place in Cuenca or Segovia, in the architecture of Javier Carvajal, or the abstract Ibiza of the 60's era. This season, Loewe presents its Autumn/Winter campaign through this photoshoot partially taken at this insolit cave. The spaces at Higueras' studio act as a perfect insolit, mysterious background to Loewe pieces, which are partially destructured in a space which is both contemporary and anthropologic.